Challenges:
  • Ensure TiVo-like mobile phone experience and branding for the TiVo Mobile application
  • Manage part of a long-distance relationship with TiVo mobile developer Action Engine via phone and email to provide design guidelines and assets
  • Create concepts for a next-generation TiVo mobile application that meets advertising, video consumption, and partner co-branding requirements
     Solutions:
  • Working closely with our business development division, created conceptual mockups for a series of mobile phone TV-oriented experiences
  • Designed revenue generating opportunities for the TiVo mobile experience
  • Created designs for co-branded partnerships with mobile video content providers